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Project HYPOP, HYdrogen Public Opinion and accePtance, will support the hydrogen deployment in Europe, enhancing the involvement of citizens and providing guidelines to increase trust in hydrogen implementation. A clean and clear communication will be key for hydrogen technological development with social acceptance.


HYPOP’s overall objective is to raise public awareness and trust towards hydrogen technologies and their systemic benefits, through the following activities:

  • the preparation of guidelines and good practices that will help to define more effectively how citizens, consumers/end users, and stakeholders can be involved in the implementation of Hydrogen technologies;
  • the creation of a social platform collecting communication materials (videos, news, scientific papers) on new hydrogen technologies, developed according to the early findings of the public engagement activities;
  • the definition of indicators to be used for Hydrogen Social Life Cycle Assessment for public acceptance and informed decision-making.





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